Prabhjyot Singh is a Marketing professional with 15+ years of experience in the industry. His experience spans across sectors like media houses, e-commerce and digital agencies. Currently, he is the General Manager – Marketing & Digital, Strategic Planning, Events & Content at ShowBox – National 24×7 Music TV Channel.During his career, he has been responsible for the launch campaigns, media buying, budget allocation, overall growth of the companies, scaling up the e-commerce business through digital mediums, generating new revenue streams and strategic planning for the new business development. Worked on several expansion plans in entertainment media, digital, publishing, OTT.